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MHARMB runs a marketing program to ensure our on-mountain businesses are provided with the opportunity to promote their products and services to Hotham visitors, and to market Hotham year-round as a tourism destination for the benefit of all our stakeholders..

The main components of our marketing program are:

  • The year-round visitor website,
  • Social media channels on Facebook and Instagram
  • A winter campaign with media buy across print, broadcast and digital channels

All on-mountain operators have the opportunity to provide content for both the website and our social media channels.

For more information about MHARMB's year-round marketing activities, please contact Katie Bowker, Senior Manager Marketing and Communications, on (03) 5759 3550 or via